Our Partner: A Not-for-Profit Healthcare System in the Mid-Atlantic With 5 Hospitals
The Challenge
Like many health systems, our long-term partner struggled with the increased usage of traveler nurses due to the lack of full-time nurses available to fill open jobs within their system. In January 2022, our partner had 325+ open RN roles and was using 514 travel RNs. The extensive use of travel nurses costs our partner millions in premium labor.
Our Solution
Key Tactics:
- 'Welcome Home' Campaign: Targeting and converting RNs who recently left the health system but were eligible for rehire.
- Agency Conversion Campaign: Engaging current travel nurses with the organizational culture to convert them to full-time employees (FTEs).
- Internal Agencies: Establishing two internal agencies to support the Emergency Department (ED) and Behavioral Health Department, the areas facing the most hiring challenges.
- International Nurse Recruitment: Expanding efforts to recruit international nurses.
About the Travel Nurse Reduction Program:
Our Travel Nurse Reduction Program is designed to help organizations break free from the high costs of premium labor by dedicating specialized recruiting resources solely to traveler positions. With over 28 years of healthcare recruiting experience, we leverage our extensive knowledge and proven strategies to implement traveler reduction programs for healthcare partners nationwide.
Our comprehensive seven-step program begins with a thorough analysis of travel nurse usage and the establishment of clear, achievable goals. We then execute targeted recruitment efforts to decrease traveler dependency and replace them with full-time employees.
On average, our program saves health systems over $3 million annually, delivering substantial financial relief and fostering a more stable and committed workforce.
Our Results
In 9 months, our partner more than doubled their RN hires and decreased their open RN roles by 35% from 326 down to 211 openings. As a result of the welcome home and travel nurse conversion campaigns, we made more than 50 full-time RN hires. Additionally, we achieved a 61% reduction in traveler usage, leading to annual savings of over $48 million in premium labor costs.
