Hueman RPO Success Stories

Hueman RPO Helps Partner Achieve 59% Increase in Candidate Applies

Written by Joe Marino | Oct 22, 2021 8:05:00 PM

Our Partner: A Leading Provider of Caddie Services

The Challenge

Our partner, a leading provider of caddie services, needed help with increasing their applicant volume, while simultaneously decreasing the dollars they were spending on recruitment advertising.

Our Solution

At the start of our partnership, our team quickly identified key areas where we could make the most impact. We launched a custom recruitment marketing program that included: technical build-out of a careers webpage and talent acquisition tech stack, optimized content and SEO-friendly job descriptions, advertising campaign build-out, and budget recommendations along with ongoing support of all channel management and promotions.

Our Results

Through leveraging an SEO-focused model to ensure our partner's jobs were exposed to a wide audience, we were able to significantly increase their job applies, while decreasing their spend on advertising.

Year Prior to Engaging Our Team

  • $96K on job advertising
  • 6,152 applications
  • $15.60 average cost per apply
  • Primary source: Indeed PPC

Year One with Our Team

  • $35.6K on job advertising, ATS technology and Partnership Fees
  • 11,526 applications
  • $3.08 average cost per apply
  • Primary sources: Indeed and Google Jobs Organic and Ziprecruiter

Year Two with Our Team

  • $30K on job advertising, ATS technology and Partnership Fees
  • 9,104 applications
  • $3.32 average cost per apply
  • Primary sources: Indeed and Google Jobs Organic and Ziprecruiter